Direct selling firm Amway bets more on India business; to invest additional Rs 100 crore
Sensing growth opportunities in online sales due to changing consumer behaviour amid the COVID-19 pandemic, the company is working on boosting its supply chain and home delivery network to meet customer requirements.
Direct selling FMCG firm Amway India is looking to invest an additional Rs 100 crore over the next two years to fuel its future growth plans in the country, a top company official has said. Sensing growth opportunities in online sales due to changing consumer behaviour amid the COVID-19 pandemic, the company is working on boosting its supply chain and home delivery network to meet customer requirements.
“We will be making an additional investment of Rs 100 crore to boost manufacturing automation and digital initiatives over the next two years. These will play an important role in our next phase of growth in the market,”Amway India CEO Anshu Budhraja told PTI.
